H-1B Dismissed — Marketing (2020): did not establish the proffered marketing specialist

Decision Summary

The appeal was dismissed because the petitioner failed to establish that the proffered marketing specialist position qualifies as a specialty occupation. The AAO found the required degree in marketing, business/business administration, or a related field was too general and not in a specific specialty. Citing the Occupational Outlook Handbook, the decision noted that market research analyst roles can be filled by individuals with degrees in a wide variety of fields, thus the petitioner did not prove a specific bachelor's degree is a normal minimum requirement for the position.

Criteria Discussed

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