dismissed H-1B Case: Software Technology
Decision Summary
The appeal was dismissed because the Petitioner did not establish that the proffered "product market manager" position qualifies as a specialty occupation. The AAO found the position's duties were not described with sufficient detail and the record did not show that the job requires a degree in a specific specialty, noting that the DOL's Occupational Outlook Handbook indicates various disparate fields of study are acceptable for similar roles.
Criteria Discussed
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U.S. Citizenship
and Immigration
Services
In Re: 9317647
Appeal of California Service Center Decision
Form 1-129, Petition for Nonimmigrant Worker (H-1B)
Non-Precedent Decision of the
Administrative Appeals Office
Date: SEPT. 8, 2020
The Petitioner, a software technology company, seeks to temporarily employ the Beneficiary as a
"product market manager" under the H-1B nonimmigrant classification for specialty occupations.
Immigration and Nationality Act (the Act) section 101(a)(15)(H)(i)(b), 8 U.S.C. § 1101(a)(15)(H)(i)(b).
The H-1B program allows a U.S. employer to temporarily employ a qualified foreign worker in a
position that requires both (a) the theoretical and practical application of a body of highly specialized
knowledge and (b) the attainment of a bachelor's or higher degree in the specific specialty (or its
equivalent) as a minimum prerequisite for entry into the position.
The Director of the California Service Center denied the petition, concluding that the record did not
establish that the proffered position is a specialty occupation. On appeal, the Petitioner submits a brief
and asserts that the Director erred by denying the petition. The matter is now before us on appeal.
In these proceedings, it is the Petitioner's burden to establish eligibility for the requested benefit by a
preponderance of the evidence.1 We review the questions in this matter de novo.2 Upon de nova
review, we will dismiss the appeal.
I. LEGAL FRAMEWORK
Section 214(i)(I) of the Act, 8 U.S.C. § 1184(i)(I), defines the term "specialty occupation" as an
occupation that requires:
(A) theoretical and practical application of a body of highly specialized knowledge,
and
(B) attainment of a bachelor's or higher degree in the specific specialty (or its
equivalent) as a minimum for entry into the occupation in the United States.
The regulation at 8 C.F.R. § 214.2(h)(4)(ii) largely restates this statutory definition, but adds a non
exhaustive list of fields of endeavor. In addition, the regulations provide that the proffered position
must meet one of the following criteria to qualify as a specialty occupation:
1 Section 291 of the Act ; Matter of Chawathe, 25 l&N Dec. 369, 375 (AAO 2010).
2 See Matter of Christa's Inc., 26 l&N Dec. 537, 537 n.2 (AAO 2015).
(1) A baccalaureate or higher degree or its equivalent is normally the minimum
requirement for entry into the particular position;
(2) The degree requirement is common to the industry in parallel positions among
similar organizations or, in the alternative, an employer may show that its
particular position is so complex or unique that it can be performed only by an
individual with a degree;
(3) The employer normally requires a degree or its equivalent for the position; or
(4) The nature of the specific duties [is] so specialized and complex that knowledge
required to perform the duties is usually associated with the attainment of a
baccalaureate or higher degree.
8 C.F.R. § 214.2(h)(4)(iii)(A). We construe the term "degree" to mean not just any baccalaureate or
higher degree, but one in a specific specialty that is directly related to the proposed position. See Royal
Siam Corp. v. Chertoff, 484 F.3d 139, 147 (1st Cir. 2007) (describing "a degree requirement in a
specific specialty" as "one that relates directly to the duties and responsibilities of a particular
position").
11. PROFFERED POSITION
The Petitioner seeks to employ the Beneficiary as a "product market manager." In the March 2019
support letter, 3 the Petitioner provided the job duties of the proffered position as follows:
I Managing the strategy for the0 Promotions Product Marketing function of our
organization by assessing market needs and crafting targeted promotional
campaigns;
I Overseeing a Customer Relationship Marketing (CRM) Team of seven
professional-level employees and an additional Marketing Strategist that will focus
onl !Promotions;
I Crafting brand messaging based on intensive data analyses and customer feedback
assessments;
I Interfacing with Product Managers, Data Scientists, Engineers, Marketing
Manager
1, and I Content and Creative Asset Designers across a variety of teams to
optimize Promotions initiatives; and
I Supervising data-driven market research projects to evaluate promotional strategies
and initiatives.
The March 2019 Petitioner support letter states the position's required education is a bachelor's degree
in "Management, Marketing, Economics, or a related field."
3 In response to the Di rector's request for evidence, the Petitioner provided a supplemental narrative to the initially
described duties. For the sake of brevity, we have not recited the supplemental duties, however, we have reviewed them
in full.
2
111. ANALYSIS
Upon review of the record in its totality and for the reasons set out below, we determine that the
Petitioner has not demonstrated that the proffered position qualifies as a specialty occupation.
Specifically, the record (1) does not consistently describe the position's duties with sufficient detail;
and (2) does not establish that the job duties require an educational background, or its equivalent,
commensurate with a specialty occupation. 4
A. First Criterion
We turn first to the criterion at 8 C.F.R. § 214.2(h)(4)(iii)(A)(1), which requires that a baccalaureate
or higher degree in a specific specialty, or its equivalent, is normally the minimum requirement for
entry into the particular position. To inform this inquiry, we consider the information contained in the
U.S. Department of Labor's (DOL) Occupational Outlook Handbook (Handbook) regarding the duties
and educational requirements of the wide variety of occupations it addresses. 5
On the labor condition application (LCA)6 submitted in support of the H-1B petition, the Petitioner
designated the proffered position under the occupational category "Market Research Analysts and
Marketing Specialists" corresponding to the standard occupational classification (SOC) code 13-1161
from the Occupational Information Network (O*NET). 7 The Handbook's subchapter entitled "How
to Become a Market Research Analyst"8 does not indicate that a bachelor's degree in a specific
specialty, or the equivalent, is normally required for entry into market research analysts' positions. In
the initial summary of this subchapter the Handbook recognizes that "[m]ost market research analysts
need at least a bachelor's degree" while also reporting that "[s]ome research positions may require a
4 The Petitioner submitted documentation to support the H-1B petition, including evidence regarding the proffered position
and its business operations. While we may not discuss every document submitted, we have reviewed and considered each
one.
5 We do not maintain that the Handbook is the exclusive source of relevant information. That is, the occupational category
designated by the Petitioner is considered as an aspect in establishing the general tasks and responsibilities of a proffered
position, and we regularly review the Handbook on the duties and educational requirements of the wide variety of
occupations that it addresses. Nevertheless, to satisfy the first criterion, the burden of proof remains on the Petitioner to
submit sufficient evidence to support a finding that its particular position would normally have a minimum, specialty
degree requirement, or its equivalent, for entry.
6 A petitioner submits the LCA to DOL to demonstrate that it will pay an H-lB worker the higher of either the prevailing
wage for the occupational classification in the area of employment or the actual wage paid by the employer to other
employees with similar duties, experience, and qualifications. Section 212(n)(1) of the Act; 20 C.F.R. § 655.731(a).
7 We observe that the Petitioner's initial oveNiew of the proffered position generally described a "Marketing Manager"
occupation, corresponding to the SOC code 11-2021, which requires a significantly higher wage. However, the Petitioner's
response to the RFE, which provided supplemental information regarding the duties described a position that could fall
within the parameters of the "Market Research Analysts and Marketing Specialists" occupation corresponding to the SOC
code 13-1161. Although we question the substantive nature of the position and whether the Petitioner designated the
proper occupation on the certified LCA, we have reviewed the Petitioner's proffered position as a "Market Research
Analyst and Marketing Specialist" position. That said, these concerns raise questions as to what the Beneficiary would
actually be doing and therefore undermine the overall credibility of this petition. The Petitioner should be prepared to
fully address those concerns in any future H-1B filings.
8 The Handbook labels this occupation "Market Research Analysts;" while O*NET identifies SOC code 13-1161 as a
"Market Research Analysts and Marketing Specialists" occupation.
3
master's degree" and that "[s]trong math and analytical skills are essential. "9 Thus, generally these
positions may require a bachelor's degree and some skills, but not a bachelor's degree in a specific
specialty, or its equivalent. Although the Handbook also reports that "[m]arket research analysts
typically need a bachelor's degree in market research or a related field," it then adds that "[m]any have
degrees in fields such as statistics, math, and computer science. Others have backgrounds in business
administration, the social sciences, or communications. " 10
The Handbook's observation that disparate fields of study, including statistics, computer science, and
the social sciences, may qualify a worker to enter positions in the "Market Research Analysts"
occupational category indicates that a bachelor's or higher degree in a specific specialty, or its
equivalent, is not normally the minimum requirement for entry. That is, the Handbook does not
describe the normal minimum educational requirement for the occupation in a categorical manner,
other than recognizing that these occupations generally require a bachelor's degree. As noted, in
addition to recognizing degrees in disparate fields, the Handbook also states that "[o]thers have
backgrounds in business administration." Although a general-purpose bachelor's degree, such as a
degree in business administration, may be a legitimate prerequisite for a particular position, requiring
such a degree, without more, will not justify a conclusion that a particular position qualifies for
classification as a specialty occupation.11 Therefore, the Handbook's recognition that a general, non
specialty "background" in business administration is sufficient for entry into the occupation strongly
suggests that a bachelor's degree in a specific specialty is not a standard, minimum entry requirement
for this occupation. Accordingly, as the Handbook indicates that working as a market research analyst
does not normally require at least a bachelor's degree in a specific specialty or its equivalent for entry
into the occupation, it does not support the particular position proffered here as being a specialty
occupation.
The narrative of the Handbook further reports that some employees obtain professional certification
to demonstrate a level of professional competency. It continues by outlining the requirements for
market research analysts to achieve the Professional Researcher Certification (PRC), and states that
candidates qualify based upon their experience and knowledge. According to the Handbook, the PRC
is granted by the Marketing Research Association, now known as the Insights Association, 12 to those
have at least three years of experience working in opinion and market research and pass an exam.13
Recently, the PRC has been expanded and rebranded as the Insights Professional Certification (IPC),
which has three senior tiers: IPC Fellow, IPC Master, and IPC Principal.14 The IRC Principal
certification replaces the PRC. 15
9 Bureau of Labor Statistics, U.S. Dep't of Labor, Occupational Outlook Handbook, Market Research Analysts, at
https://www.bls.gov/ooh/business-and-financial/market-research-analysts.htm (last visited Sep. 4, 2020).
10 Id.
11 Royal Siam Corp., 484 F.3d at 147.
12 The Marketing Research Association merged with the Council of American Survey Research Organizations in 2017 to
become the Insights Association. See http://www.insightsassociation.org/about (last visited Sep. 4, 2020). The Insights
Association is therefore the successor to the Marketing Research Association.
13 The Insights Association website states that it "strives to effectively represent, advance, and grow the research profession
and industry." For additional information, see http://www.insightsassociation.org/about (last visited Sep. 4, 2020).
14 See https://www.insightsassociation.org/article/new-insights-professional-certification-ipc-announced-2020 (last
visited Sep. 4, 2020).
15 According to the Insights Association, the IPC Principal certification "replaces the PRC within the insights community."
Id.
4
We reviewed the Insights Association's website, which confirms the Handbook's statement regarding
the requirements for the PRC, now the IRC Principal (i.e., three years of relevant industry experience
and passage of an exam). The website includes information regarding "How to Enter the Industry"
and lists a variety of possible degrees, such as business administration, liberal arts, computer science,
social science, and communications, and a variety of "helpful skills," including "attention to detai I,"
"presentation skills," and "basic computer skills." 16 It does not indicate that a market research analyst
position has any specific minimum academic requirement for entry, nor does it state that it requires
any particular level of education to be identified as qualified and possessing a level of expertise or
competence. Instead, the Insights Association's website highlights the importance of professional
experience and industry-related professional courses (through conferences, seminars, and webinars).
Consequently, neither the Handbook nor the Insights Association website support the claim that
positions located within the "Market Research Analysts" occupational category normally require at
least a bachelor's degree in a specific specialty, or the equivalent.
The Petitioner cites to Residential Finance Corp. v. USCIS, 839 F. Supp. 2d 985 (S.D. Ohio 2012),
for the proposition that "[t]he knowledge and not the title of the degree is what is important. Diplomas
rarely come bearing occupation-specific majors. What is required is an occupation that requires highly
specialized knowledge and a prospective employee who has attained the credentialing indicating
possession of that knowledge. "17
We agree with the aforementioned proposition that "[t]he knowledge and not the title of the degree is
what is important." In general, provided the specialties are closely related, e.g., chemistry and
biochemistry, a minimum of a bachelor's or higher degree in more than one specialty is recognized as
satisfying the "degree in the specific specialty (or its equivalent)" requirement of section 214(i)(1)(B)
of the Act. In such a case, the required "body of highly specialized knowledge" would essentially be
the same. Since there must be a close correlation between the required "body of highly specialized
knowledge" and the position, however, a minimum entry requirement of a degree in two disparate
fields, such as philosophy and engineering, would not meet the statutory requirement that the degree
be "in the specific specialty (or its equivalent)," unless the Petitioner establishes how each field is
directly related to the duties and responsibilities of the particular position.18 The Petitioner, however,
has not met its burden to establish that the particular position offered in this matter requires a
bachelor's or higher degree in a specific specialty, or its equivalent, directly related to its duties in
order to perform those tasks.
In any event, the Petitioner has furnished no evidence to establish that the facts of the instant petition
are analogous to those in Residential Finance.19 We also note that, in contrast to the broad precedential
16 See https://www.insightsassociation.org/career-guide (last visited Sep. 4, 2020).
17 It is important to note that in Residential Finance the court did not eliminate the "specific specialty" requirement. Rather,
the court found that the petitioner in that case had satisfied it.
18 Section 214(i)(l){B) of the Act (emphasis added).
19 It is noted that the district judge's decision in that case appears to have been based largely on the many factual errors
made by the Director in the decision denying the petition. We further note that the Director's decision was not appealed
to us. Based on the district court's conclusions and description of the record, if that matter had ti rst been appealed through
the available administrative process, we may very well have remanded the matter to the service center for a new decision
for many of the same reasons articulated by the district court if these errors could not have been remedied by us in our de
novo review of the matter.
5
authority of the case law of a United States circuit court, we are not bound to follow the published
decision of a United States district court in matters arising even within the same district. 20 Although
the reasoning underlying a district judge's decision will be given due consideration when it is properly
before us, the analysis does not have to be followed as a matter of law. 21 It is also important to note
that in a subsequent case reviewed in the same jurisdiction, the court agreed with our analysis of
Residential Finance. 22
The Petitioner also cites to RELX, Inc. v. Baran23 to support its argument that a position may be
specialized even when the position permits more than one specific specialty for entry into it. As the
foregoing discussion demonstrates, while we agree that the bachelor's degree does not have to be a
degree in a single specific specialty, we do not agree with the analytical framework set forth by the
RELX court. That is, the RELX court does not undertake the proper inquiry regarding the position's
specific educational requirements and instead concludes that a requirement for a general bachelor's
degree is sufficient to discharge the petitioner's burden. In doing so, the court overlooks the statutory
and regulatory provisions as they pertain to the requirement that the bachelor's degree, or its
equivalent, be in the specific specialty. The court did not consider the requirement for specialization
and ignored that neither the Handbook nor O*NET stated that the referenced bachelor's degree must
be in a specific specialty. 24 Although we agree with the RELX court that the bachelor's degree does
not have to be a degree in a single specific specialty, this agreement is predicated upon any acceptable
fields of study being closely related to the duties of position and the record reflecting evidence
sufficient to establish that relation. 25 When as here, support from the Handbook or other sources are
absent, we must analyze whether the duties actually require the theoretical and practical application
of a body of highly specialized knowledge, and the attainment of a baccalaureate or higher degree in
the specific specialty as the minimum for entry into the occupation. 26
We also note that, in contrast to the broad precedential authority of the case law of a United States
circuit court, we are not bound to follow the published decision of a United States district court in
matters arising even within the same district. 27 Although the reasoning underlying a district judge's
20 See Matter of K-S-, 20 l&N Dec. 715, 719-20 (BIA 1993).
21 Id.
22 See Health Carousel, LLC V. USCIS, No. 1:13-CV-23, 2014 WL 29591 (S.D. Ohio 2014).
23 RELX, Inc. v. Baran, 397 F.Supp.3d 41 (D.D.C. Aug. 5, 2019).
24 Because the Handbook and O*NET do not describe the normal minimum educational requirements with sufficient
specificity to establish that the positions falling within the occupational category are specialized, we disagree with the
court's reliance on these sources as establishing the requisite eligibility.
25 Royal Siam Corp., 484 F.3d at 147 (describing "a degree requirement in a specific specialty" as "one that relates directly
to the duties and responsibilities of a particular position").
26 Though the RELX court briefly discusses the duties of the position, it did not engage in analysis of whether the duties
actually required the theoretical and practical application of a body of highly specialized knowledge, and the attainment
of a baccalaureate or higher degree in the specific specialty as the minimum for entry into the occupation. Instead it
accepted the petitioner's stated standards concerning its position. However, the record must establish that a petitioner's
stated degree requirement is not a matter of preference for high-caliber candidates but is necessitated instead by
performance requirements of the position. See Defensor, 201 F.3d at 387-88. Were we limited solely to reviewing a
petitioner's claimed self-imposed requirements, an organization could bring any individual with a bachelor's degree to the
United States to perform any occupation as long as the petitioning entity created a token degree requirement. Id.
27 Matter of K-S-, 20 l&N Dec. at 719-20.
6
decision will be given due consideration when it is properly before us, the analysis does not have to
be followed as a matter of law. 28
The Petitioner has not provided sufficient documentation from a probative, authoritative source to
substantiate its assertion regarding the normal minimum requirement for entry into this particular
position. Thus, the Petitioner has not satisfied the criterion at 8 C.F.R. § 214.2(h)(4)(ii i)(A)(l).
B. Second Criterion
The second criterion presents two, alternative prongs: "The degree requirement is common to the
industry in parallel positions among similar organizations or, in the alternative, an employer may show
that its particular position is so complex or unique that it can be performed only by an individual with
a degree[.]" 8 C.F.R. § 214.2(h)(4)(iii)(A)(2) (emphasis added). The first prong contemplates
common industry practice, while the alternative prong narrows its focus to the Petitioner's specific
position. 29
To satisfy this first prong of the second criterion, the Petitioner must establish that the "degree
requirement" (i.e., a requirement of a bachelor's or higher degree in a specific specialty, or its
equivalent) is common to the industry in parallel positions among similar organizations.
We generally consider the following sources of evidence to determine if there is such a common degree
requirement: whether the Handbook reports that the industry requires a degree; whether the industry's
professional association has made a degree a minimum entry requirement; and whether letters or
affidavits from firms or individuals in the industry establish that such firms "routinely employ and
recruit only degreed individuals. " 30
The Petitioner has not established that its proffered position is one for which the Handbook (or other
independent, authoritative sources) reports an industry-wide requirement for at least a bachelor's
degree in a specific specialty, or its equivalent. Thus, we incorporate by reference the previous
discussion on the matter.
To be relevant for consideration under this prong, the job vacancy announcements must advertise "parallel
positions," and the announcements must have been placed by organizations that (1) conduct business in
the Petitioner's industry and (2) are also "similar" to the Petitioner. Absent such evidence, job postings
submitted by a Petitioner are generally outside the scope of consideration for this prong, which
encompasses only organizations that are similar to the Petitioner. None of these job vacancy
announcements meet this threshold.
On appeal, the Petitioner refers to several job postings submitted in response to the Director's request for
evidence (RFE) as confirming the Petitioner's degree requirements are similar to those normally required
in the high technology industry. We note that the Petitioner does not specifically discuss whether the
job postings advertise parallel positions. However, our review of the job postings confirm that the
2s Id.
29 We will discuss the second prong of the second criterion in section D below.
30 See Shanti, Inc. v. Reno, 36 F. Supp. 2d 1151, 1165 (D. Minn. 1999) (quoting Hird/Blaker Corp. v. Sava, 712 F. Supp.
1095, 1102 (S.D.N.Y. 1989) (considering these "factors" to inform the commonality of a degree requirement)).
7
advertised job opportunities are not "parallel positions." For example, the Petitioner does not require
any work experience to enter the proffered position. However, most of the advertised positions
included with the RFE response require work experience, some substantial. For example, one of the
positions requires at least eight years of work experience, one of the other positions requires six years
of work experience, another one requires at least five years of experience, one at least three years of
experience, and another requires two to four years of experience. Considered collectively, these
factors indicate that the advertised positions are for more senior positions than the position proffered
here and thus are not "parallel" to the proposed position. Also, the variety of job duties described in
the submitted job postings do not demonstrate that the duties of the positions are parallel to the
proffered position. These job postings are insufficiently detailed or include duties not found in the
proffered position to accurately compare the level of responsibility and scope of duties of the job
postings to the proposed position. None of the position offerings appear to include supervisory duties,
a component of the position proffered here.
Even if the job postings advertised positions that are parallel to the proffered position, they do not confirm
that the advertisers have degree requirements that are similar to the Petitioner's requirements and are
normally required in the high technology industry. For example, four out of the five of advertising
companies accept a general degree in business to perform the duties of the advertised positions. We have
consistently stated that, although a general-purpose bachelor's degree, such as a degree in business, may
be a legitimate prerequisite for a particular position, requiring such a degree, without more, will not justify
a conclusion that a particular position qualifies for classification as a specialty occupation. 31 Thus, if the
Petitioner contends that these job postings are evidence of degree requirements that are similar to its
degree requirements and are normally required in its industry, the Petitioner confirms that the proffered
position is not a specialty occupation.
We also considered the letter authored by Professor of Business Administration, School
of Business, Leadership & Business Administration,,___ _ _.College, regarding industry requirements
for the Petitioner's particular position. The author describes his experience as a professor and an
evaluator of foreign credentials and concludes that it is common for positions similar to the one
proffered here to require at least a bachelor's degree. I ~tates that it is standard practice in a
"variety of industries including those with companies engaged in the substantial development and
support of software application platforms such as [the Petitioner], to hire fully trained specialty-level
market research analysts and marketing managers32 (emphasis added) for roles involving in-depth
engagement in the aforementioned areas, and to ensure that the candidates for said positions possess
the requisite specialty-level training, as obtained from bachelor's-level programs in Management,
Marketing, Economics, or a related field." I I however, does not offer probative evidence to
support his conclusion. While he may have anecdotal information based on his experience as a
professor, he does not indicate he has published, conducted research, run surveys, or engaged in any
enterprise or employment regarding the minimum education requirements for positions such as the
position proffered here. Although he refers to "hiring data from publicly available resources" that he
claims support an "overall trend and the industry-standard approach to hiring for such positions," he does
not cite, interpret, or analyze these sources for the record. He does not discuss any relevant research,
31 Royal Siam Corp., 484 F.3d at 147.
32 The opinion letter does not distinguish if the term "marketing managers" is referring to the separate O*N ET occupation
SOC 11-2021 Marketing Mangers, or to a shortened version of the Petitioner's position of "product marketing manager."
8
studies, or authoritative publications he utilized as part of his review and foundation for his opinion that
a product marketing manager position requires "at least a bachelor's level degree in a field such as
Management, Marketing, or Economics."
The Petitioner has not provided sufficient probative evidence to establish that a bachelor's degree in a
specific specialty, or its equivalent, is common to the industry in parallel positions among similar
organizations. Thus, the Petitioner has not satisfied the first alternative prong of 8 C.F.R.
§ 214.2(h)(4)(iii)(A)(2).
C. Third Criterion
The third criterion of 8 C.F.R. § 214.2(h)(4)(iii)(A) entails an employer demonstrating that it normally
requires a bachelor's degree in a specific specialty, or its equivalent, for the position. Evidence
provided in this criterion may include, but is not limited to, an organizational chart showing the
Petitioner's hierarchy and staffing levels with corresponding and experience requirements for this
position, as well as documentary evidence of past employment practices for the position.
In support of this criterion, the Petitioner provided a list of three employees it claims to have hired
within the one-year period preceding its August 2019 RFE response letter. Two of the employees hold
positions labeled senior product marketing manager, the most recently hired individual's position does
not include the "senior" label. The Petitioner does not provide the job duties for the individuals in
these positions. 33 Thus, we cannot compare the duties of the positions to determine if the positions
are similar. For example, we cannot determine why two of the individuals hold senior positions.
Additionally, the Petitioner did not submit any information regarding the supervisory duties (if any),
the independent judgment required, or the amount of supervision these individuals received in these
positions. Although the Petitioner provides each employee's education, and asserts that individuals in
the product marketing positions or similar positions "hold a Bachelor's degree or higher in
Management, Marketing, Economics, or a related field," the record does not include evidence of their
salaries, their positions within the organization, or other evidence to assist in establishing that the
duties and responsibilities of these individuals were the same or similar to the proffered position. The
Petitioner's organizational charts submitted to demonstrate the Petitioner's hierarchy and staffing
levels do not show the positions of all the "product marketing managers" positions and thus are not
helpful to understanding the proffered position's role within the organization and in comparison to
other product marketing managers. 34
Also as footnoted above, even if the Petitioner always requires a bachelor's degree in a specific
specialty to perform the duties of the proffered position, which it has not corroborated in this record,35
33 This is a significant issue given our previously-stated concern over the actual nature of this position.
34 The provided work product samples also include two different slides that show the Beneficiary in the Petitioner's "PM M
Org Structure." We observe on these two slides it appears the Beneficiary does not have any subordinates. These charts
do not provide the position titles, so it is unclear if the Beneficiary is holding the same position as the proffered position
on these charts. The organizational charts included in the record present a confusing picture of the Petitioner's staffing
hierarchy and the record does not include information clarifying the Beneficiary's position within the organization and in
relation to other product marketing managers or senior product marketing managers.
35 For example, the Petitioner which has been in business since 2010 and employs approximately 8000 individuals, does
not provide evidence of how representative these three product marketing managers (two of whom are senior product
marketing managers) are of its normal recruiting and hiring practices for the product marketing manager position.
9
the record must still establish that a petitioner's stated degree requirement is not a matter of preference
for high-caliber candidates but is necessitated instead by performance requirements of the position.
See Defensor, 201 F.3d at 387-88. In this matter, the Petitioner has not established this essential
element.
D. Second Prong of the Second Criterion and Fourth Criterion
The second alternative prong of 8 C.F.R. § 214.2(h)(4)(iii)(A)(2) is satisfied if the Petitioner shows
that its particular position is so complex or unique that it can be performed only by an individual with
at least a bachelor's degree in a specific specialty, or its equivalent. The fourth criterion at 8 C.F.R.
§ 214.2(h)(4)(iii)(A) requires a petitioner to establish that the nature of the specific duties is so
specialized and complex that the knowledge required to perform them is usually associated with the
attainment of a baccalaureate or higher degree in a specific specialty, or its equivalent.
Upon review, we conclude that the Petitioner has not sufficiently developed relative specialization and
complexity or uniqueness as an aspect of the proffered position. The original job duties provided are
generic and routine, including duties, such as "[s]upervising data-driven market research projects to
evaluate promotional strategies and initiatives." and "[m]anaging the strategy for tha._______,JPromotions
Product Marketing function of our organization by assessing market needs and crafting targeted
promotional campaigns." These tasks do not convey sufficient substantive information to establish
how these duties are more specialized and complex or unique than other market research analysts and
marketing specialists.
Further, with their RFE response, the Petitioner attempts to provide an explanation of the proffered
job duties by providing supplemental information regarding each duty; knowledge, skills, and tools
needed to perform the duty; relevant degree coursework; corresponding O*N ET duties; and
percentage of time spent on the duties. Although the supplemental information and the knowledge,
skills, and tools to perform the duties provide more context, the Petitioner does not demonstrate how
the described proffered duties require the theoretical and practical application of a body of highly
specialized knowledge such that a bachelor's or higher degree in a specific specialty, or its equivalent,
is required to perform them. In addition, there is insufficient evidence that some of the proffered
position's skills and tools, such as Excel, SQL, or Tableau, require a bachelor's degree in a specific
specialty rather than certifications or courses that do not culminate in a university degree.
The Petitioner also provides a list of courses the Beneficiary completed and asserts these courses
prepared her to perform the duties of the proffered position. However, whether or not the Beneficiary
in this case has completed a specialized course of study directly related to the proffered position is
irrelevant to the issue of whether the proffered position qualifies as a specialty occupation, i.e., whether
the duties of the proffered position require the theoretical and practical application of a body of highly
specialized knowledge and the attainment of a bachelor's degree or higher in a specific specialty, or its
equivalent. Although the Petitioner claims that the beneficiary is well-qualified and her coursework
will prepare her for the duties of the proffered position, the test to establish a position as a specialty
10
occupation is not the education or experience of a particular beneficiary, but whether the position itself
requires at least a bachelor's degree in a specific specialty, or its equivalent.36
We now turn to the position evaluation provided b~ I ofl I University. In his letter,D
~~1(1) describes the credentials that he asserts qualify him to opine upon the nature of the proffered
position; (2) lists the evidence he reviewed for assessment; and (3) states the position is specialized
and requires at least a bachelor's degree or its equivalent in management, marketing, economics, or a
related field. I ts assertions are not persuasive.
In this matter, I ldoes not discuss the principles and methods he used to reach his conclusion and
he does not offer a discussion of how he applied any principles and methods in reaching said conclusion.
The opinion letter provides several paragraphs describing the job duties involved in the ,osition, but does
not explain why these duties are specialized and complex, or unique. Rather, I j provides several
conclusionary assertions that only an individual with a bachelor's degree in management, marketing,
economics, or a related field will be able to perform these duties. The following illustrate a few of his
conclusory statements:
I The position is "a highly complex, analytical role that incorporates concepts of several technical
disciplines and necessarily requires the prior completion of a bachelor's degree program in
Management, Marketing, Economics, or a related field;"
I "In order to successfully perform the complex tasks [ ... ], the candidate would necessitate a
specialized degree in Management, Marketing, Economics, or a related field;"
I "These highly technical, analytical job duties would clearly necessitate a bachelor's-level
education in fields such as Management, Marketing, or Economics;" and,
I "Such highly complex, technical duties only could be performed by an individual possessing at
least a bachelor's degree in a highly analytical field such as Management, Marketing, or
Economics."
Within these conclusory statements - that only a person who has earned a bachelor's degree in
management, marketing, economics or a related field could perform the proffered position's
responsibilities~ I rules out any other methods one could utilize to attain the requisite knowledge.
However.I ldoes not discuss why other methods could not lead to a sufficiently similar
knowledge set, for example, the amount of required traininl or experience to gain this knowledge or
alternate degrees that would be acceptable. Consequently, I does not account for obvious
alternative explanations.37 A lack of sufficient consideration of alternatives is a basis that can adversely
affect the evidentiary weight of such an opinion. 38 Additional!~ I does not provide a persuasive
analysis explaining why the duties the Petitioner describes require one of the three degrees he concludes
are necessary to perform them.
36We are required to follow long-standing legal standards and determine first, whether the proffered position qualifies for
classification as a specialty occupation, and second, whether the Beneficiary was qualified for the position at the time the
nonimmigrant visa petition was filed. Cf. Matter of Michael Hertz Assocs., 19 l&N Dec. 558, 560 (Comm'r 1988) ("The
facts of a beneficiary's background only come at issue after it is found that the position in which the petitioner intends to
employ him falls within [a specialty occupation].").
37 See Claar v. Burlington N.R.R., 29 F.3d 499, 502 (9th Cir. 1994).
38 See Ambrosini v. Labarraque, 101 F.3d 129, 140 (D.C. Cir. 1996).
11
Further, the opinion letter includes tasks that are not clearly reflected in the Petitioner's job duties.
Specifically, the letter states the Beneficiary would be required to perform analytical data tasks including
"create custom reports and dashboards"; "create data visualizations by joining SQL queries with business
intelligence tools"; "ensure data automation within dashboards"; "query, manipulate, and analyze raw
data extracted from data analytics platforms"; "perform data cleansing and normalization to ensure data
accuracy." These tasks are beyond the scope of the Petitioner's provided job duties and it is not clear
wherel !obtained them. 39
I Is opinion also conflates the Beneficiary's suitabili!Y or qualifications for the position with
the minimum entry requirements for the position. I I writes, "My opinion herein is based on
my review of extensive documentation pertaining to the position of Product Marketing Manager with
[the Petitioner] and the academic credentials of [the Beneficiary]." In so doing, he explicitly states
that a factor in his analysis was the Beneficiary's qualifications for the position, rather than solely the
position requirements. As discussed above, the test to establish a position as a specialty occupation is
not the skill set or education of a proposed beneficiary, but whether the position itself qualifies as a
specialty occupation.
For the reasons stated, the aforementioned opinion letter does not provide a sufficient basis to establish
that the actual position described requires a bachelor's degree in a specific specialty, or its equivalent,
and thus does not assist in establishing the position as a specialty occupation. As a matter of discretion,
we may use opinion statements submitted by the Petitioner as advisory.40 However, we may reject an
opinion or give it less weight if it is not in accord with other information in the record or if it is in any
way questionable.41
We also reviewed the sample work product which includes several slide presentations: (1) Rl, (2) Rx
to the air art, 3 , (4) Incentives Literature Review, (5) Marketplace ~ I
.___.....,,........-------=~L.:.::..:..::::.:....:.~~.:::.........JL.,-------,----..J....l.!7..L...!..,Product Marketing, (8) PM M
Share out (sic); (9)~-----~ 2019; (10)~----~ Research; (11) Marketplace
PMM 2019; and (12) New Offer Structures Follow Up. The Petitioner did not provide any explanation
regarding the work product. The work product is without specific context and reveals few details
about the duties involved in each task. The work product also does not demonstrate how much the
Beneficiary actually contributed to each of the slide presentations. 42 Without any substantive
explanation, the sample work product does not convey an understanding of the specialization and
complexity or uniqueness of the creation of the work product.
39 With the Petitioner's RFE response, the Petitioner provides an explanation of the duty "[i]nterfacing with Product
Managers, Data Scientists, Engineers, Marketing Mangers, and Content and Creative Asset Designers across a variety of
teams to optimize ~Promotions initiatives." The explanation seems to include some of the knowledge, skills, tools,
and languages described in the additional tasks ofl ~ letter; however, the Petitifiner's job duties and RFE
explanation fail to include these specifically described tasks. It is unclear where I gained knowledge that the
position required these analytical data tasks and whether he is describing the Petitioner's proffered position.
40 Matter of Caron lnt'I, Inc., 19 l&N Dec. 791, 795 (Comm'r 1988).
41 Id.
42 The "Product Marketing" slide presentation includes the name of the Director of Product Marketing on the first slide.
Thus, it appears the Di rector of Product Marketing may have created or played a significant role in the development of the
slides. The Beneficiary's involvement or anticipated involvement in similar work product is unclear.
12
The Petitioner designated the proffered position as requiring only a wage level 11 on the certified LCA.
However, in this case, that level 11 designation when read in combination with the evidence presented
indicates that this particular position is likely not so specialized and complex or unique that the duties
could only be performed by an individual with a bachelor's degree or higher in a specific specialty, or
its equivalent. The wage level 11 suggests that the position will be doing the basic functions of a market
research analysts and marketing specialists. Thus, the wage level 11 is at odds with the claims made
by the Petitioner that the duties of the proffered position are "complex or unique" as well as
"specialized and complex" as compared to other market research analysts and marketing specialists.43
In general, if a position is located within an occupational category that does not contain a normal
requirement for a bachelor's degree in a specific specialty, or the equivalent, as is the case here, a
petitioner must distinguish its proffered position from others within the same occupation through the
proper wage level designation to indicate factors such as the relative complexity of the job duties, the
level of judgment, the amount and level of supervision, and the level of understanding required to
perform the job duties in order to establish eligibility under this criterion. 44 In other words, if typical
positions located within the occupational category do not require a bachelor's degree in a specific
specialty, or the equivalent, then it is unclear how a position with level 11 characteristics would, regard less
of the Petitioner's assertions. The record lacks sufficiently detailed and unambiguous information to
distinguish the proffered position as unique from or more specialized and complex than other closely
related positions that can be performed by persons without at least a bachelor's degree in a specific
specialty, or its equivalent.
In light of all the above, the Petitioner did not sufficiently develop relative specialization and
complexity or uniqueness as an aspect of the duties of the position, and it did not identify any tasks
that are so specialized and complex or unique that only a specifically degreed individual could perform
them. Accordingly, the Petitioner has not satisfied the second alternative prong of 8 C.F.R.
§ 214.2(h)(4)(iii)(A)(2) or 8 C.F.R. § 214.2(h)(4)(ii i)(A)(4).
Because the Petitioner has not satisfied one of the criteria at 8 C.F.R. § 214.2(h)(4)(iii)(A), it has not
demonstrated that the proffered position qualifies as a specialty occupation. Moreover, the record
does not establish that the Petitioner satisfied the statutory and regulatory definitions of specialty
occupation.
IV. BENEFICIARY QUALIFICATIONS
As discussed in this decision, the Petitioner did not submit sufficient evidence regarding the proffered
position to conclude that it requires a baccalaureate or higher degree in a specific specialty or its
equivalent. Absent this determination that a baccalaureate or higher degree in a specific specialty, or
43A wage level 11 position is for an employee who has a good understanding of the occupation but who wi 11 only perform
moderately complex tasks that require limited judgment. See U.S. Dep't of Labor, Emp't & Training Admin., Prevailing
Wage Determination Policy Guidance, Nonagric. Immigration Programs (rev. Nov. 2009), available at
http://www.foreignlaborcert.doleta.gov/pdf/NPWHC _ Guidance_Revised_11_2009.pdf. Therefore, it does not appear
that, relative to other positions located within the occupational category, this is one with specialized and complex, or unique
duties, as such a higher-level position would be classified as a Level 111 or Level IV position, requiring a significantly
higher prevailing wage. While not dispositive, a salary that is beneath the median wage for the occupational category in
the area of intended employment (which is the case with a Level 11 wage) is certainly not evidence that the position is
particularly specialized, complex, or unique relative to other positions within the occupational category.
44 Id.
13
its equivalent, is required to perform the duties of the proffered position, it also cannot be determined
whether the Beneficiary possesses that degree, or its equivalent. Therefore, we need not and will not
address the Beneficiary's qualifications further, except to note that the combined evaluation of the
Beneficiary's education and work experience submitted by the Petitioner is insufficient to establish
that the Beneficiary possesses the equivalent of a U.S. bachelor's degree in any specific specialty.
Specifically, the Petitioner provided an educational equivalency opinion which claimed equivalency
was based on the Beneficiary's three-year foreign degree and six years and nine months of experience.
The opinion is based on support letters that do not include detailed job duties throughout the
Beneficiary's previous positions. Without an understanding of the Beneficiary's previous positions,
the opinion cannot illustrate that the Beneficiary has recognition of expertise in the specialty through
progressively responsible positions directly related to the specialty. 45 In addition, the letters do not
provide sufficient evidence that the Beneficiary's experience was gained while working with peers,
supervisors, or subordinates who have a degree or its equivalent in the specialty occupation. 46 As
such, since evidence was not presented that the Beneficiary has at least a U.S. bachelor's degree in
any specific specialty, or its equivalent, the petition could not be approved even if eligibility for the
benefit sought had been otherwise established.
V. CONCLUSION
As set forth above, we conclude that the evidence of record does not establish, more likely than not,
that the proffered position qualifies for classification as a specialty occupation. Accordingly, the
appeal will be dismissed for the above stated reasons. In visa petition proceedings, it is the petitioner's
burden to establish eligibility for the immigration benefit sought. Section 291 of the Act, 8 U.S.C.
§ 1361. The Petitioner has not met that burden.
ORDER: The appeal is dismissed.
45 See 8 C.F.R. § 214.2(h)(4)(iii)(C)(4) and (D)(l).
46 See 8 C.F.R. § 214.2(h)(4)(iii)(C)(4) and (0)(5).
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