Dismissed
EB-2 NIW
EB-2 NIW Dismissed — Digital Marketing (2024): did not establish the national importance of his proposed
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Decision Summary
The appeal was dismissed because the petitioner failed to demonstrate the national importance of his proposed endeavor, a digital marketing consulting firm. The AAO agreed with the Director that the petitioner did not establish that his proposed endeavor would have broader implications reaching beyond his own clients or that it would broadly enhance societal welfare, thereby failing the first prong of the Dhanasar framework.
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Substantial Merit And National Importance Well-Positioned To Advance The Endeavor Balance Of Factors Favoring Waiver
📄 Original decision (USCIS PDF)
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