dismissed EB-2 NIW Case: Marketing
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Decision Summary
The appeal was dismissed because the petitioner failed to establish that her proposed endeavor, a digital marketing consulting business, was of national importance. While the endeavor had substantial merit, the AAO agreed with the Director that its impact would not sufficiently extend beyond the petitioner's own organization and clients to the broader industry. The petitioner also failed to meet the second and third prongs of the Dhanasar framework.
Criteria Discussed
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