Dismissed
EB-2 NIW
EB-2 NIW Dismissed — Marketing (2024): did not establish the national importance of his proposed
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Decision Summary
The appeal was dismissed because the petitioner failed to establish the national importance of his proposed endeavor, which was to open a marketing consulting firm for small businesses. The AAO agreed with the Director that while the endeavor had substantial merit, the petitioner did not demonstrate its potential impact would be national in scope, providing an unsupported business plan with only local or regional focus.
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Substantial Merit National Importance Well-Positioned To Advance On Balance Test
📄 Original decision (USCIS PDF)
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