L-1B Dismissed — Digital Advertising (2017): did not establish the beneficiary possessed the required

Decision Summary

The appeal was dismissed because the petitioner failed to establish that the beneficiary possessed the required 'specialized knowledge.' The Director and the AAO found that the beneficiary's familiarity with certain company tools was insufficient to distinguish her knowledge as distinct or uncommon compared to other similarly experienced workers in the industry. The petitioner did not prove that the knowledge could not be easily imparted to another employee.

Criteria Discussed

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